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AmaWaterways Launches New AmaAcademy Rivers of France Course

The online course provides advisors with in-depth knowledge of the river cruise line’s French sailings.

by Dori Saltzman  January 16, 2025
Ama Kristina in Avignon France

Photo: AmaWaterways

AmaWaterways has launched an all-new AmaAcademy course on The Rivers of France. The interactive online course provides travel advisors with in-depth knowledge of the river cruise line’s French sailings along the Saone, Rhone, and Seine Rivers, and their tributaries. The coursework is combined with helpful sales tips to help advisors guide their clients.

Advisors completing each of the courses earn rewards and qualify for reduced FAM rates.

Graduates also earn a $50 gift card by booking a new reservation within 90 days of completing the course.

The course builds upon the four prior courses and details the company’s French Fleet – AmaDante, AmaDolce, AmaLyra, and AmaKristina – and highlights the itineraries and optional land packages that explore the variety of French regions.

“Providing valuable resources to support our travel advisor partners and help them grow their river cruise business remains a major focus for AmaWaterways,” said Alex Pinelo, senior vice president of sales. “France consistently ranks as one of the world’s top travel destinations, known for its captivating culture, exquisite cuisine and rich history. We are confident this new module will allow our partners to grow their sales through a deeper understanding of the unique river cruise experience we offer our guests.”

Other courses in AmaAcademy are: Course 1: AmaWaterways, Heart of the River; Course 2: The Danube River with AmaWaterways; Course 3: Group Business with AmaWaterways; and Course 4: The Rhine, Main, and Moselle Rivers with AmaWaterways.

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