Rental Escapes Launches White-Label Luxury Villa Website for Travel Advisors
The new platform allows travel advisors the freedom to personally brand, tailor, and market their own luxury villa website.
Photo: Courtesy of Rental Escapes
Rental Escapes has launched a new white-label website program that allows travel advisors to market the luxury villa company’s portfolio under their own branding.
The customizable platform gives advisors access to Rental Escapes’ collection of more than 5,000 vetted luxury villas across the Caribbean, Europe, Mexico, the United States, and other destinations. Advisors can add their own logo and business information and use a custom website URL, with no Rental Escapes branding visible to clients.
The program was developed in-house as an alternative to traditional co-branded websites, with a focus on allowing advisors to maintain ownership of the client relationship throughout the villa search process.
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“Our philosophy in creating this new offering was simple—the client should be able to engage with and remember their travel advisor, not the technology powering the experience,” Willie Fernandez, chief sales and marketing officer of Rental Escapes, said in a statement. “We listened to the feedback we’ve heard from our travel advisor partners and intentionally built a platform with no third-party branding, letting them showcase luxury villas entirely under their own name while protecting their client relationships.”
Inquiries submitted through the websites are sent directly to the advisor’s inbox. Advisors also retain access to a dedicated Rental Escapes Villa Specialist, who can provide destination and villa recommendations and assist throughout the booking process.
The white-label platform is the latest addition to Rental Escapes’ “Keys to Success” program, which provides travel advisors with business development and marketing resources. The program includes monthly webinars, weekly “Wednesdays with Willie” sessions, ready-to-use emails, marketing materials, and destination-specific digital magazines.
Travel advisors can register for a white-label website through Rental Escapes.
